We consider range minimization problems featuring exponentially many variables, as frequently arising in fairness-oriented or bi-objective optimization. While branch and price is successful at solving cost-oriented problems with many variables, the performance of classical branch-and-price algorithms for range minimization is drastically impaired by weak linear programming relaxations. We propose range branching, a generic branching rule that directly tackles this issue and can be used on top of problem-specific branching schemes. We show several desirable properties of range branching and show its effectiveness on a series of instances of the fair capacitated vehicle routing problem and fair generalized assignment problem. Range branching significantly improves multiple classical branching schemes in terms of computing time, optimality gap, and size of the branch-and-bound tree, allowing us to solve many more large instances than classical methods. Moreover, we show how range branching can be successfully generalized to order-based objective functions, such as the Gini deviation.